Video Marketing

A strong video marketing strategy is essential year-round, but the holiday season is an especially important time for many advertisers. It’s even more important for small businesses. In a 2023 survey by American Express, a majority of small businesses — 66% of all businesses surveyed — said the holiday season is important to the financial success […]

Time to add another word to the digital marketing dictionary! Under the ecommerce umbrella, you’ll now find mcommerce — or mobile commerce — which consists of retail experiences available on mobile devices. Here, we’ll take a look at this topic, the opportunities available to advertisers, and everything they need to know to make the most […]

It’s our favorite time of the year: time to talk about holiday marketing strategies! (Seriously, we love it.) Some holiday ads feature bright lights and modern holiday trees, while others invoke emotions of nostalgia and showcase family traditions. Some tell intricate stories, while others just showcase the latest products. There’s no equation for creating the […]

At QuickFrame, we put a high premium on ad creative. You can have the most cutting-edge product on the market, but if your video ads don’t sparkle, you’re going to have a hard time turning passive prospects into passionate consumers. That’s why, each month, we round up a selection of the best ad creative we’ve […]

Backpacks. Notebooks. Pens. Glue sticks. Dorm room posters they’ll regret by spring semester. That’s right — we’re talking about back-to-school season. As the summer wraps up and students head back to the classroom, it’s a great time for relevant brands to connect with their back-to-school-related audiences. Here, we’ll explore how brands and video makers alike can […]

At QuickFrame, we put a high premium on ad creative. You can have the most cutting-edge product on the market, but if your video ads don’t sparkle, you’re going to have a hard time turning passive prospects into passionate consumers. That’s why, each month, we round up a selection of the best ad creative we’ve […]

So far in 2024, we’ve seen memorable ad campaigns, Upfronts, ads that (seriously) missed the mark, new ad tech, Cannes Lions, even newer ad tech — and we’re only halfway through. Let’s look back on some key topics, trends, and insights from the first half of 2024 — and take a peek at what we […]

We know it’s not what you want to hear, but there are a ton of ways video marketing can go wrong. As we saw with Apple’s recent “Crush” ad, even massive brands “miss the mark” (their words, but it was what we were going to say, too).  As Ad Age points out, it’s certainly not […]

As the Connected TV (CTV) and Over-the-Top (OTT) industries continue to boom, your business is likely interested in (or, at least, learning about) advertising in this space. While we don’t need to convince you of the importance of the industry, you might still be wondering exactly how much growth is occurring. We’re so glad you […]

Juneteenth, celebrated each year on June 19, is an officially recognized QuickFrame holiday. Each year, the QuickFrame/MNTN team takes the day to honor the abolition of slavery in the United States and to self-educate on the ongoing fight for racial justice around the world. Over the years, we’ve curated an educational resource hub of books, […]

Today’s consumers want personalization in marketing and advertising. A McKinsey & Company study found that 71% of consumers expect personalized experiences — and 76% get frustrated without them.  Thanks to the precision targeting capabilities of digital marketing, advertisers can (and should) tailor their ads to their audience across platforms, including Connected TV (CTV) and social media. […]

LinkedIn video ads have become a no-brainer in video marketing strategies for brands across industries. Thanks to the traction they create, video ads can help you cut through the constant noise of digital media and create significant traction for your brand. Here, we’ll walk through the ins and outs of LinkedIn video ads, including what they […]