
WTF Is Channel Diversification?
More than 90% of businesses have secured new customers with their video content, so we don’t need to tell you how important it is. But we are here to talk about channel diversification! While your audience might all be watching video content, they’re watching different videos on different platforms and devices. To reach more of […]

Video Ad Creative We Can’t Stop Thinking About | November 2022
At QuickFrame, we put a high premium on ad creative. You can have the most cutting-edge product on the market, but if your video advertising isn’t actively grabbing attention, you’re going to have a hard time turning passive prospects into passionate consumers. That’s why each month we’ll round up a selection of the best ad […]

The Ultimate Millennial Video Marketing Guide
When you think about the Millennial generation, what comes to mind? Maybe you think about one of the many stereotypes or their effective, digital lifestyles. But when it comes to marketers and advertisers, the first thing that comes to mind is how to reach them. Born between 1981 and 1996, Millennials (also known as Generation […]

Creative Storytelling Strategies for Instagram Videos
As one of the most-used social media platforms, Instagram is critical to reaching your audience. According to Statista, Instagram has nearly 160 million users in the U.S. alone, and with seemingly endless users and posts, standing out from the crowd can feel overwhelming. But don’t worry! With the right creative storytelling strategies, you can reach […]

Hacking the Holidays: A Budget-Conscious Approach to Video Marketing
While the holiday season is a time of joy for many, it’s also a stressful time for marketing teams around the globe. The last few years, in particular, have caused even more challenging situations, including reduced budgets and increased content demands. Gartner reported marketing budgets have hit “their lowest recorded level” at an average of […]

Creative Inspiration for Your Halloween Marketing Campaigns
As we near the end of October, Halloween is in full swing! Maybe you’ve already bought a couple bags of candy to hand out or watched a few scary movies. No matter how you celebrate, you’re certainly not alone. Bloomberg reported consumers are expected to spend a record $10.6 billion on Halloween this year, making […]

Use Effective Video Marketing To Connect With Gen Z
Marketing teams in all industries are often focused on how to best reach their Gen Z audiences. As the first entirely digital generation, Gen Z is used to a constant stream of quality content, so trying to get their attention can feel daunting. But, with an effective video marketing strategy, you can get (and keep) […]

4 Emotions That Can Make Video Ads More Effective
Incredibly powerful emotions can force a response from the viewer–whether we want it to or not. Fear can make you scream, humor makes people laugh, and joy and hopefulness can both fill folks with incredible feelings of warmth that leaves a lasting impression. What strong emotions do is engage something deeper within audiences that they […]

5 Best eCommerce Product Marketing Videos (And How to Make Them)
Chances are, if you’re selling stuff, a large number of your sales are happening online. eCommerce has grabbed an increasing market share of sales every year for the past few years, and that trend was accelerated by the pandemic. Did you know there are specific kinds of videos you can make that will boost your […]

Who’s Your Audience? Audience Demographics for the Fashion Industry
The fashion industry is massive, which gives your business an incredible opportunity. Through social media video, digital advertising, and other marketing efforts, your fashion brand can reach a ton of interested and qualified customers. But, before you get started, you need to understand the people who make up your target audience. Here, we’ll explore audience […]

Small Business Video Marketing: 10 Creative Tips for Success
You have a business you’ve poured your heart and soul into, something you’re really proud to have built. But now you have to get the word out and make sure that your brainchild finds its audience. While that task may feel overwhelming, don’t despair. There are proven techniques to help you find your footing, including […]

Creative Storytelling Strategies for Creating Facebook Video Content
Creative storytelling strategies are critical for reaching your audience on Facebook, but it can be difficult to know where to start. When crafting your marketing strategy, you might want to consider expectations. What does your audience expect when they log into Facebook? Once you understand why people use certain social media platforms, your business can […]