
The Marketer’s Guide to Amazon Advertising
This guide to the rising opportunities in Amazon advertising will give you a birds-eye view of why you should be running ads on Amazon, the media placements that are available, and a few tricks of the trade to get your wheels spinning on how you can leverage the tremendous opportunities for advertising on Amazon. The […]

Why Empathy is Vital in Video Production
Welcome to Maker Corner, our monthly series where we feature guest contributions to our blog. This month’s post dives into why you need to prioritize empathy in the video production process. Looking for more video production tips? We’ve got you covered: 3 Best Camera Angles in Film to Engage Audiences Emotionally Using Storyboards to Keep […]

10 Best Video Ads from the Tokyo Olympics
The Tokyo Olympic games have been long-awaited–they were originally scheduled for 2020, before the COVID pandemic pushed plans back to 2021–and so far they haven’t disappointed. In true 2020 fashion, these games have a pointed focus on social issues that have been at the center of our national attention for over a year and beyond. […]

Maker Moments: 3 Best Camera Angles in Film to Engage Audiences Emotionally
Welcome to Maker Moments, our monthly series where we feature guest contributions to our blog. This month’s post written is a two-part blog series about how camera angles can emotionally engage your audience. Looking for more video production tips? We’ve got you covered: Using Storyboards to Keep Your Production on Track How Video Editing Effects […]

Maker Moments: How Video Editing Effects Can Creatively Engage Audiences
Welcome to Maker Corner, our monthly series where we feature guest contributions to our blog. This month’s post about a video editing transition effect was written by QuickFrame maker, Victoria. When it comes to video editing, I have certain techniques I love using. But it can be hard to explain to someone else exactly why […]

How to Maximize Your Video Production Budget
This blog offers creative advice on how maximizing your production budget can reduce the time, cost, and subjectivity of video creation! What’s the most important step in the video production process? Your gut instinct is probably the shoot. After all, that’s where the “magic” happens, and you get to visually see the creative concepts in […]

Establishing Shots #0: Lauren Naylor Orso
Welcome to Establishing Shots, an interview series where we turn a spotlight towards the diverse talent that comprise QuickFrame’s Maker Community, emphasizing the personality and artistry behind some of our top video content makers. In April of 2021, we talked with QuickFrame maker Lauren Naylor Orso, a freelance multi-hyphenate photographer/director/cinematographer/producer who is also a member […]

7 Ways to Support Diversity Marketing with Video
This blog on the best production types for diversity marketing videos is part of our new series focused on practical tips on how advertisers and video marketers can make diversity, equity, and inclusion (DEI) central to their brand identity. The protests that arose in the wake of George Floyd’s death in the summer of 2020 […]

Using Storyboards to Keep Your Production on Track
This is the first in a monthly series where we feature guest contributions to our blog from QuickFrame makers. This month’s post is written by San Diego-based maker Rob K. Storyboarding Keeps the Process Going I am the epitome of a visual learner. Pictures > words, movies > books, Pie charts > statistics. It’s much […]

QuickFrame on How to Nail Beauty Video Content – WWD
Data from video-as-a-service platform QuickFrame points to the most effective types of video marketing. By James Manso on March 12, 2021 Beauty brands are finding it more effective to show their customers how to use products versus telling them. QuickFrame, a video marketing production company, analyzed the most successful marketing videos from November 2020 […]

CTV & OTT: Glossary of Terms
Streaming television is at an all-time high. As we’ve developed a newfound familiarity with our living room couches, at-home content consumption has surged to new heights. The opportunity for marketers is abundantly clear—and advertisers are moving fast. According to Advertiser Perceptions, 66% of advertisers plan to increase their streaming budgets in the next six months. […]

The 4 Best Video Formats for Performance Marketing
Performance marketing has never been more competitive. New platforms, channels, and brands are entering the landscape at a record rate. Your target customers face an abundance of choices—and content—on a daily basis. To effectively reach and grow your audience, you need to be publishing a constant stream of smart, targeted performance video in more places […]